Free Web Analytics Tools Built in Europe

Simple Analytics is a privacy-first alternative to Google Analytics, providing essential insights without using cookies or personal data. It is EU-based and complies with all major privacy regulations, making it an ethical choice for web analytics.

Mouseflow is a comprehensive web analytics service based in Denmark, designed to provide businesses with deep insights into user behavior on their websites. It allows users to track and analyze visitor interactions through features like session replay, heatmaps, and conversion funnels. These tools help businesses understand how visitors navigate their sites, identify potential issues, and optimize user experience. Key features of Mouseflow include session recordings, which capture every click and scroll, and heatmaps that visualize user engagement on different parts of a webpage. Additionally, Mouseflow offers funnel analysis to track conversion paths and form analytics to identify where users drop off during form submissions. The platform is particularly beneficial for marketers, UX designers, and website owners looking to enhance their site's performance and user engagement. Mouseflow stands out with its commitment to privacy and security, being EU-hosted and fully compliant with GDPR regulations, ensuring data sovereignty and protection for European businesses. While specific pricing details are not mentioned, Mouseflow typically offers tiered pricing based on the volume of sessions recorded, making it scalable for businesses of all sizes.

Dreamdata is a web analytics service from Denmark with a focus on combining revenue related data from different sources like CRM systems, ad services ect.

UptimeRobot is a monitoring service that checks the availability and performance of websites, APIs, and other endpoints. It provides real-time alerts for downtime, performance issues, and unauthorized changes, helping users manage incidents proactively and maintain system reliability.

TelemetryDeck was co-founded by Daniel Jilg and Lisa Figas during the 2020 COVID lockdown in Augsburg, Germany. Built specifically for app developers who want usage analytics without compromising user privacy, it started as a native mobile SDK (Swift, Kotlin) before expanding to web. It performs anonymization on-device before data ever leaves the user's phone, and all data is processed and stored in the EU.

Analyzati is a comprehensive web analytics platform designed to provide businesses with real-time insights into their website traffic and user interactions. Hosted in EU data centers, Analyzati ensures that all data is handled in compliance with GDPR regulations, offering peace of mind for European businesses concerned about data privacy and sovereignty. Key features include customizable reporting dashboards that allow users to tailor analytics to their specific needs, and event tracking to monitor user interactions effectively. Analyzati supports multiple languages, making it accessible to a diverse range of users across Europe. The platform also allows for seamless integration with third-party tools and offers data export in various formats, ensuring flexibility in how data is utilized. Analyzati is ideal for businesses of all sizes looking to gain deeper insights into their web traffic while maintaining strict adherence to EU data protection standards. Pricing is structured to accommodate different business needs, offering scalable options that grow with your company.

Updown.io is a monitoring service that checks the availability and performance of websites and online services. It supports HTTP(S), TCP(S), and ICMP protocols, and can monitor periodic tasks and cron jobs. The service provides alerts for downtimes, bad responses, and SSL certificate issues, and offers various notification channels. Updown.io also provides status pages with uptime and performance metrics.

Matomo by Stackhero is a fully managed Matomo hosting service operated by Stackhero SAS from France. It provides the full open-source Matomo analytics platform without the complexity of self-hosting — automatic updates, backups, and scaling are handled by Stackhero. All data is processed and stored in France, making it suitable for organizations that want Matomo's privacy-respecting analytics with zero server administration.

Uptimia provides comprehensive website monitoring services, offering tools to track uptime, speed, user experience, transactions, domain expiration, SSL certificates, and virus threats. It consolidates these functions into a single dashboard and billing system, allowing users to manage website performance and security efficiently.

Trackboxx is a web analytics service designed to provide businesses with insightful data about their website traffic and user behavior. Based in Germany, Trackboxx offers a comprehensive suite of tools that enable users to track visitor interactions, analyze performance metrics, and optimize their online presence. Its key differentiators include a strong emphasis on privacy and security, ensuring that all data is EU-hosted and compliant with GDPR regulations. This makes Trackboxx an ideal choice for businesses that prioritize data sovereignty and privacy compliance. The platform is particularly suited for European companies, digital marketers, and website owners who require reliable analytics without compromising on data protection. Trackboxx offers a transparent pricing model, allowing users to select a plan that best fits their needs, with options tailored for different levels of website traffic and analytics requirements. By choosing Trackboxx, users benefit from a service that not only provides valuable insights but also respects and protects user privacy.

Statcounter provides real-time web analytics, allowing users to track visitor activity and understand website performance. Founded in 1999, it offers features like session replay and live visitor feeds to help optimize user experience and conversion rates.

Stormly is an AI-powered analytics platform designed for e-commerce teams. It provides insights into product performance, detects trends and anomalies, and helps optimize revenue. Users can connect their data sources, choose from pre-built reports, and receive insights directly to their inbox. The platform offers a simple setup and supports custom report creation.